Signage...thoughts on semiotics

Signage for my project is proving to be very thoughtful and time consuming. I need it to be visible from all angles so no matter where an avatar 'drops in' they will be able to orientate themselves quickly. I've thought about semiotics, triangles being thought of as dynamic and squares of being boring/responsible. Entire society is conditioned around the square shape, for example windows, roads and buildings. We very rarely see the triangle shape used in society and culture, thus making it dynamic when we do see it.

The Scotland Yard image below creates a striking impression. The Helvetica font used immediately states 'trust, transparency, responsibility and modernity. The triangle shape signifies forward movement and dynamism. The sharp edges signify sharp minds, authority, assurance, truth and honesty.

The design of this signage has been a well thought out process with a deliberate subliminal message.


I have decided to create signage in the shape of a triangle, hopefully this will subliminally protray the message of an exciting and dynamic place to be. I think that this is possible by building a box and then cutting it in half, back to SL to try!